My wife runs a copywriting business as a sole trader and asked me to design and develop her website. This is now the third version – at the start of every year we go through the current and expected trends for design, colour, UX and fonts and do a redesign.
Because most of what she writes is for online reproduction, I work with her on SEO, UX maps for website rewrites and have consulted some companies on web strategies.
Live link to full website
For the third iteration of the website, we decided it was time to develop a proper logo. Following Emily's lead, I sketched dozens of ideas before developing three final ideas in Illustrator.